“Recognize the thing that excites us the most”
"[W]e have to recognize that the thing that looks most flawed, might, in fact, be the most interesting thing in the work. So we’re not looking for the thing that functions best, because to do that is to only reward the most conventional and most familiar moves the work makes. But to try to recognize the thing that excites us the most, or intrigues us the most, which may be something the writer doesn’t even understand." - Peter Turchi
Found via Austin Kleon: The thing that sticks out is the thing that's worth keeping.